Sunday, March 10, 2013

Consumer Electornics Show (CES) with ALCATEL


I get to do lots of fun things in my life and this was a pretty new one for me, as I recently got flown off to Vegas to attend CES (the world famous Consumer Electronics Show) by ALCATEL ONE TOUCH as their representative for global PR. The show is pretty awesome and a big deal in the world of gadgets as it is generally the place where everyone from TV to camera to computer to car companies come to launch their latest and greatest products.

That is exactly what we were there for too - to launch a whole series of cutting-edge new smart phones. My job was to make sure that the message got out to the press and considering somewhere in the region of 400 articles appeared online, I believe the press did indeed receive the message and were very interested in the new line-up of ALCATEL ONE TOUCH smartphones!


One of the showcase products we got to announce at CES was the world's slimmest smartphone - the ONE TOUCH Idol Ultra - measuring in at a mere 6.45mm thin. You can check out Engadget's review of the phone below:

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